#market-expansion
News
The Simple Root wins GOLD award
23 September 2022
Last week, The Simple Root™ proudly won GOLD for the Innovation Challenge Award at the Casual Dining Show held in London for its now infamous Truffle & Ch**se Style Sauce. True testament to all the hard work put in by the team over the last 12 months. Congratulations!
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The Simple Root launches in the US
28 June 2022
The Simple Root™, a new global plant-based brand backed by Pilot Lite and the multinational McCain Foods company, has announced that it will launch a vegetable-forward line of dips, cream cheese-style spreads and artisan cheese-style spreads in the US this fall.
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w'air partners with The Cobblers, USA
23 May 2022
This month, w'air confirmed the announcement that it is partnering with the amazing team The Cobblers Kicks who pride themselves in 'shoe rescue'.
The partnership enables the device to be sold online in the USA as 'the ultimate sneaker cleaning machine'.
Case Studies
Case Study: Pilot Lite Group
Eliminating On-Premise Single-Use Glass Bottles
A global alcohol beverage company engaged Pilot Lite to manage the implementation of ecoSPIRITS™, a low-carbon, low-waste distribution technology for the on-premise consumption of its premium spirits.
validationlaunchscaleenvironment food-bev market-expansion innovation environment sustainability scale launch validation
