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News
Brand Expert Remi Rasenberg joins PLV
3 July 2020
Remi Rasenberg, a brand consultant and former advertising / marketing exec at agencies such as Saatchi & Saatchi and BBH, has joined Pilot Lite Ventures as Creative and Marketing Director. During his career, he has helped launch multi-channel campaigns for some of the world’s most recognizable brands including Unilever, Diageo, Audi and Patek Philippe.
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Managing your external supply for innovation
14 February 2020
According to McKinsey, to acclerate innovation, more companies are turning to outsiders for help – especially their suppliers. Getting supplier innovation to work means rethinking incentives, relationships and management. Read what they have to say here – and also make sure that if you are attending Future Food-Tech, 19-20 March in San Francisco, that you hear what our CEO Mike Anstey has to say about the matter in his keynote.
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Jonny Hewlett joins Pilot Lite
16 January 2020
Pilot Lite is delighted to announce that Jonny Hewlett has joined the team as Venture CEO for w’air - our sustainable clothing care project. Jonny brings with him a great breadth and depth of C-suite level general management, trade marketing and commercial experience at three of the strongest companies in their respective fields, P&G, Marc Jacobs (LVMH) and Diesel.
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Case Studies
Case Study: Pilot Lite Ventures
The world's first eco-friendly, handheld fabric care device
w'air is a revolutionary and versatile fabric care system that spot cleans, deep cleans & refreshes anything from sneakers and sofas to clothing and carpets using just a fraction of the water, energy and detergent of conventional methods.
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Case Study: Pilot Lite Ventures
Expanding Business in Berlin
A global FMCG corporate asked Pilot Lite to develop a go-to-market strategy to expand the sale of its snacks and beverages through alternative retailers unserved by mainstream distribution in Berlin.
Case Study: Pilot Lite Capital
The world's first truly recyclable paper bottle
Pilot Lite and Diageo collaborated to establish Pulpex, a sustainable packaging technology company that has developed a patented, first-of-its-kind, single-mould paper bottle that is being adopted for use by its global CPG partners.
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